What is Root Cause Analysis? What is its unique role in formative vs. summative testing? How should it be planned for before usability testing even starts? Read more
This blog post is part two of a two-part series on using video records in contextual inquiry.
In part one “Video Capture and Analysis: 5 Reasons to Film Your Research,” we discussed five reasons to film your research. One of the biggest advantages of filming your research is that you can analyze the video after the research has concluded.
In video analysis, you codify behaviors or events to put quantitative values to qualitative observations. These quantitative values can be a useful way to quickly and simply communicate your findings. Video analysis has been a staple of behavioral research methods for a long time, but there’s surprisingly little information about how to do it effectively. Read more
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